A Team of Globally Distributed Former Founders



A Proven Ability to Build
and Guide New Companies



A Track Record of Investing in Winning Companies



A Lead Investor in
Post-Revenue Seed –
Series A Rounds



A Committed Partner for
Multiple Fundraises


industry experts

A Superior Network of Revenue, HR,
and Corp Dev Partners

about US

Revel Partners

Founded by Founders for Founders

We believe there is a shifting evolution in the digital ecosystem. Consumers are more empowered than ever before. Creation, innovation, entrepreneurship happens at the consumer level. Simultaneously, businesses require new tools and innovative thinking to stay relevant. We are at the very beginning of a major transformation in digital marketing and content creation. We believe in championing the next generation of visionaries.

You have the passion and expertise to create something great. We have the capital, operating experience, and global network to rapidly accelerate your growth. Together, we can rev up your business and revolutionize your market. Let’s revel together.


Stage Focus:   We invest at the post-revenue Seed to Series A stage. We call it the early-expansion stage, where a company has gotten some initial sales traction but needs a capital infusion to accelerate adoption, product development & grow the team.

Investment Size:   Our typical initial investment ranges from $500,000 to $3 million. We usually lead the investment rounds and always take a board seat. We want to be a partner you can count on. We make sure both our money and reputation are on the line in ensuring your success.

Sector Focus:   We invest in the transformation of marketing, content and internet technologies, broadly speaking. We know how to build successful technology companies. And, our goal is to partner with great entrepreneurs that are taking innovation in these sectors to the next level.

Geographic Focus:   We are generally focused in the United States, but will also look to invest in exceptional entrepreneurs throughout Europe. We embrace globalization as a major trend in innovation and we actively encourage and support our companies to expand internationally when they’re ready.

Investment Focus:   Most importantly, we invest in people. We seek founders that have a deep understanding of their market with a strong view of the future and a strategic plan to get there. The companies in our portfolio are all made up of determined, visionary, and passionate teams, who are as excited about building industry-leading companies as we are.



Our portfolio includes a roster of talented entrepreneurs and management teams who are developing novel products & services that change the way the industry operates. We are proud to partner with some of the best and brightest emerging leaders in the marketing, content and internet technology sectors as they build market defining, global companies. Our portfolio currently includes:

  • CEO: Rick Rudman
    Location: New York, NY
    Website: tracx.com

    Tracx is a NYC-based company with a SaaS platform for sophisticated brand marketers who want to do more than monitor their social media presence, but actually manage it. The company provides an end-to-end solution that indexes the entire social web and delivers the most relevant, high impact audiences and conversations by capturing a 360 degree view of activity around a brand. The platform allows marketers to sift through streams of social media data and drill down to provide geographic, demographic, and psychographic insights and to monitor performance against competitors while planning, monitoring, engaging, and measuring influencers all in one place.

  • CEO: Ed Laczynski
    Location: New York, NY
    Website: zype.com

    Zype is a cloud-based video technology service for premium video content owners to build, scale and manage direct-to-consumer streaming destinations.  Zype makes it easy for premium content owners to deliver branded mobile, set-top, and web apps directly to consumers without requiring IT. Headquartered in New York, the company was founded by veteran technology and cloud entrepreneurs Ed Laczynski and Chris Bassolino.

  • CEO: Paul Olliver
    Location: New York, NY
    Website: jenjo.com

    JenJo was founded in 2014 as a tool to provide added value to the online ad exchange eco-system.  Combining best of breed data, robust and efficient infrastructure and proprietary logic to enhance the insight, detail and ultimately the value of inventory both for sellers and buyers, our proprietary technology platform drives performance for buyers and increases yield for sellers.

  • CEO: Michael Hyman
    Location: San Francisco, CA
    Acquired by AOL

    Vidible is the premiere multi-device exchange for distributing and discovering video.  From content sellers needing to expand their reach while maximizing yield, to buyers looking to incorporate video content into their sites, businesses choose Vidible as the premium, trusted programmatic platform. Acquired by AOL.

  • CEO: Ari Brandt
    Location: New York, NY
    Website: receptiv.com

    Receptiv is the only in-app mobile video ad platform connecting brands to receptive users during meaningful moments to increase ad performance by 300 percent. Receptiv combines emotional targeting with precise audience intelligence via Motiv, its first-party data management platform built on insights from 150 million DeviceIDs. Founded as MediaBrix in 2011 and named an Adweek Top Mobile Innovator, Receptiv puts human experience at the center of digital advertising, available via both programmatic and managed service to create contextualized brand engagements during 500 million key moments every month, across more than 1,300 premium apps. Receptiv delivers measurable value for the world’s leading brands, including Mars, Coca-Cola, Sprint, BMW, Microsoft, Wal-Mart, Merck, and 20th Century Fox.

  • CEO: Jeff Green
    Location: Los Angeles, CA
    Website: thetradedesk.com

    The Trade Desk powers the most sophisticated buyers in advertising technology. Founded by the pioneers of real-time bidding, The Trade Desk has become the fastest growing demand-side platform in the industry by offering agencies, aggregators, and their advertisers best-in-class technology to manage display, social, and video advertising campaigns. The Trade Desk has offices throughout the US, as well as in Europe and APAC.

  • CEO: Jorn Grunert
    Website: exactag.com

    Exactag is a marketing attribution technology company which transforms the way marketers evaluate, measure, and optimize their marketing spend. Its machine learning algorithm based attribution and data management platform boosts marketing success by merging and evaluating data from every digital channel. Exactag’s all-in-one technology allows marketers to keep 100% control of their own data, provides full transparency about the success of digital spend, and gives guidelines of optimal budget allocation using unique game theory modeling.

  • CEO: Jan Riemens
    Location: Amsterdam, The Netherlands
    Acquired by MTG

    Europe’s No. 1 Online Video News Network, Zoomin.TV is a multinational company headquartered in Amsterdam, The Netherlands. It is active in 14 markets with content production in 26 markets with online advertising sales, and operates 1,650 websites, generating more than 110 million unique visitors per month. Acquired by MTG.

  • CEO: James Curran
    Location: Baltimore, MD
    Website: staq.com

    STAQ makes ad operations more efficient by unifying ad technology through reporting, connections and integrations. The company is led by industry veterans from the Rubicon Project, Collective, Advertising.com and DoubleClick. It has offices in New York City and Baltimore.

  • CEO: Ari Paparo
    Location: New York, NY
    Website: beeswax.com

    Headquartered in NY and founded in 2014, Beeswax is powering the next generation of real time bidding, providing an affordable and customizable bidder solution for ad networks, vendors, and advertisers.

  • CEO: Erwin Plomp
    Location: Düsseldorf, Germany
    Acquired by Fyber

    Falk Realtime offers a flexible back-end solution for all elements of ad serving. An interface (API) enables the feed-in of operative data – such as inventory and campaign settings – which means virtually any user interface can be docked with our back-end system. The system features data aggregation for the utilization and analysis of data. Functions and algorithms can be adapted flexibly to customer needs at any time. This flexibility is achieved through the use of plug-ins, which can even be provided by the customer if desired. Acquired by Fyber.

  • CEO: Brian Baumgart
    Location: Los Angeles, CA

    Conversion Logic is the media industry’s most intuitive cross-channel attribution platform. Built from the ground up by a team of attribution veterans, Conversion Logic’s SaaS platform is designed for CMOs, brand leads and media practitioners who need to make fast and accurate decisions in managing their multi-channel media campaigns around the world. Conversion Logic’s media agnostic technology provides actionable insights in real-time rather than days or weeks, enabling clients to rapidly adapt to changing environments. As an independent company, Conversion Logic is untethered from any media entity influence.

  • CEO: Ryan Sevey
    Location: Columbus, OH
    Website: www.nexosis.com

    Nexosis seeks to solve the most pressing supply chain questions posed to eCommerce businesses, restaurants, consumer packaged goods and retailers. Nexosis’ automated machine learning platform provides forecasting and impact analysis to uncover answers locked in data too complex for humans.

Meet the


We are Revel Partners, a unique venture capital firm, comprised exclusively of successful serial founders.

  • Chris Young


    Chris is Managing General Partner at Revel. He is a serial entrepreneur and 16-year veteran of the digital video advertising space. Chris serves on the board of directors of Collective, Zype, Believe Entertainment and is a board observer at Staq. He formerly sat on the board of Vidible, sold to AOL at the end of 2014. Chris also serves as an adviser to Wider Wake, a digital consultancy.

    In 2013, Chris sold Digital Broadcasting Group (DBG), of which he was CEO, to Alloy Digital. Founded in 2008, DBG emerged as content production and video content syndication platform and was at the forefront of creating digital-first content.

    Prior to starting DBG, Chris co-founded online video advertising and management solutions company Klipmart in 1999 and grew it into the nation’s largest video rich media vendor taking advertiser’s TV commercials and putting them online. In 2006, under Chris’ leadership, Klipmart was sold to now Google-owned DoubleClick. Chris assumed the role of Executive Vice President of Rich Media and Emerging at DoubleClick.

  • Thomas Falk


    Thomas is a General Partner at Revel. In addition, Thomas is Founder and General Partner of Evalue, a pan-European digitally focused early stage investment fund. He is increasingly driving digital media companies towards profitability, desirable exit strategies, and the monetization of their content and technology. Thomas currently sits on the boards of The Trade Desk and Smartclip. He previously has sat on the boards of Limelight Networks and Adconion.

    Throughout his career, Thomas has been significantly involved in the growth and exit of many companies including Smartclip, EyeWonder, Falk Realtime, Zoomin.TV, United MailSolutions and StrikeAd to name a few.
    Previously Thomas was as President EMEA at DoubleClick, after selling his company Falk eSolutions to the latter in 2006. He left this position when DoubleClick was acquired by Google to start Evalue in Europe.

  • John Vincent


    John is a General Partner at Revel. John is a serial entrepreneur as well as a recognized digital media thought leader, having served as the head of the Interactive Advertising Bureau’s (IAB) board committee to implement global Rich Media Guidelines in 2011. Currently, John serves on the board of directors of nDorsit Technologies and VetraGenics. He formerly sat on the board of directors of Smartclip prior to its sale to Adconion in 2011.

    Prior to joining Revel, John was CEO and Co-Founder of EyeWonder, one of the original pioneers in video and rich media advertising that launched in 1999. Under John’s leadership, EyeWonder grew to become the leading interactive digital advertising provider of many of the world’s top agencies, publishers and advertisers. His vision helped drive EyeWonder’s success and eventual sale to Limelight Networks (NASD: LLNW).

    Before launching EyeWonder, John’s career includes key executive and leadership positions with Leap Online, an online marketing company that merged with EyeWonder in 1999, as well as Magellan TSA, Inc., an out-of-home media company.

  • Joe Apprendi


    Joe is a General Partner at Revel. In addition, Joe is the remaining in-industry operating partner, as the CEO of Collective. Joe is a recognized marketing thought leader with more than two decades’ experience as an entrepreneur and investor in digital marketing technology.

    Before founding Collective, Joe served as CEO of North America at Falk eSolutions, an ad serving technology company, acquired by DoubleClick in 2006. Prior to Falk, Joe was Executive Vice President of Eyeblaster™, now Sizmek, where he was responsible for sales and marketing worldwide for its rich media ad management platform. Joe previously served as Senior Vice President, North American Sales at 24/7 Real Media, now WPP’s Xaxis.

    Business Insider recognized Joe as one of its 2014 Silicon Alley List of Technology leaders. A past winner of Ernst & Young’s Entrepreneur of the Year® for Metro NY, Joe serves on the Board of Directors and Executive Committee of the Internet Advertising Bureau (IAB). Joe is a graduate of Oberlin College, where he received his BA in Economics.

  • Joshua Ernst


    Joshua is a Principal at Revel.  Joshua is a former founder operator as well as an experienced financial analyst.  At Revel, he is integrally involved in all aspects of the investment process including sourcing and executing transactions.  Additionally, he focuses on supporting and helping to grow portfolio companies.

    Prior to joining Revel, Joshua was the CEO and founder of urBin Storage, an original pioneer in the shifting evolution of connecting offline physical storage with the online world.  Under Joshua’s leadership, urBin grew into one of the largest on-demand storage businesses in New York and successfully sold to Dumbo Moving & Storage in 2015.

    Before founding urBin, Joshua worked on Digital Broadcasting Group (DBG)’s sale with Alloy Digital.  Prior to joining the start-up world, Joshua worked in M&A and restructuring investment banking at Sandler O’Neill + Partners and Gleacher & Company.  Joshua is a graduate of McCombs School of Business at The University of Texas at Austin with a BBA in Finance.


Engineering Jobs powered by StartUpHire

Revel Partners




Zype & Opera TV Launch Integrated OTT Offering



MediaBrix Rebrands as Receptiv



Conversion Logic Closes $9M Series A



The Trade Desk Passes $1B in Platform Spend in 2016



The Trade Desk #20 on Glassdoor's Best Places to Work



Revel Invests in Nexosis, a Retail Demand Forecasting Startup



Revel Partner Joe Apprendi on Why Technology is Key to Advertising Transparency



The Trade Desk Surges to $30.10 Per Share on First Day of Trading



Beeswax Raises $11M Series A

get in touch


The best way to connect with us is through existing relationships. Check us out on LinkedIn to see where our networks overlap. We respond best to warm introductions through someone we know and trust, like a successful entrepreneur, fellow investor, former colleague, or trusted professional or academic.

You can also find us in person at industry events in New York, California, Germany and many places in between, or contact us through the form below.


250 Hudson Street
4th Floor
New York, NY 10013


Kennedydamm 1
40476 Dusseldorf, DEU