smartclip

smartclip doubles revenue across Europe year-on-year

Digital video ad network expands European footprint with opening of Italian office led by Doubleclick’s Luca Di Cesare

London, UK, 07 March 2011 – smartclip, Europe’s leading digital video ad network, today announces it has increased revenue in all European markets by more than 100 percent on the previous year. The announcement swiftly follows on from the news that the digital video ad network is extending its European footprint with the opening of an office in Milan, Italy and places smartclip in a strong position to execute and deliver pan-European campaigns.

Sam Kayum, UK MD of smartclip comments: “We set ourselves very ambitious growth targets and we are thrilled that these have been met with great success. It is very fitting that this news comes at the same time as the move into a further significant European market and as a result, I look forward to even further growth this year.”

smartclip Italy will be led by Luca Di Cesare who has been appointed to the position of Managing Director. With over ten years’ experience in online marketing and web solutions from his time at Double Click as well as co-founding interactive service company dooyoo.it and iWikiPhone.com, a social networking tool for iPhone users, Luca brings valuable market insight and expertise to smartclip Italy.

Roland Schaber, COO and co-founder of smartclip adds: “The Italian market is particularly important for the development of our business in Europe. The opening of our office in Milan strengthens the pan-European approach of our campaigns, consolidating our unique proposition. We are confident that Luca Di Cesare and his team will be very successful in Italy, a market which is performing very well in digital video advertising.”

Luca Di Cesare, Managing Director, smartclip Italy comments: “Video advertising in Europe is experiencing sustained and consistent growth. Consumers are particularly drawn to new online and mobile communication dynamics and we are excited by the opportunities this presents. We are working hard to position smartclip as the partner of choice for each and every digital video advertising player in the market, by helping them to effectively monetise their content and increase brand awareness.”

About smartclip

smartclip is Europe’s leading online video network, bringing together advertisers and Brightcove publishers to deliver effective and impactful advertising campaigns to the right audiences. smartclip has offices in Hamburg, Düsseldorf, Gütersloh, Munich, London, Madrid, Paris, Amsterdam, New York and Los Angeles. With more than 500 million video streams per month and 400+ publishers, smartclip provides advertisers with the tools necessary to reach, engage and persuade their audience. For more information, visit www.smartclip.com